PROJECT TYPE
Full-time Employment
TECHNICAL SIGNS
MARKETING DESIGN
During my year at Technical Signs Workspace, I established and developed the company's in-house design function, creating a cohesive visual presence across marketing, digital and client communications. Working closely with stakeholders, I translated business objectives into clear, engaging design solutions that supported both internal teams and prospective clients.
From brand refreshes and website redesigns to presentation decks, LinkedIn campaigns and marketing collateral, my role extended beyond visual design. I introduced reusable templates, maintained brand consistency across multiple touchpoints, and used engagement data to refine content and improve performance. The experience strengthened my understanding of designing for real-world business needs, balancing creativity with clarity, usability and measurable impact.
ROLE
Marketing, Branding, Social Media, Client Decks, Analytics
TOOLS
Photoshop, Figma, Mailchimp, LinkedIn Analytics, PowerPoint
THE ROLE EVOLVED WITH ME
ROLE DEFINING
Identifying changes needed.
BRAND REFRESH
Updating assets and web view.
MARKETING TOOLS
Creating efficient systems and assets.
SOCIAL MEDIA
Email, blogs and social posts.
JOINED
Learning the brand and business.
ANALYTIC GROWTH
Tracking insights for efficient performance
EMAIL CAMPAIGNS
Learning the brand and business.
PHOTO EDITING
Learning the brand and business.
LINKEDIN CAROUSELS
Learning the brand and business.
SOCIAL MEDIA MANAGING
THE ONE OFF FLYERS
Learning the brand and business.
CLIENT DECKS
Learning the brand and business.
CLIENT PRESENTATIONS
WEB REFRESH
Learning the brand and business.
COLOURS, LOGOS, ASSETS
Learning the brand and business.
BRAND REFRESH
DEVINE WINE
PACKAGING
Devine wine is a project that encourages more people to shop locally. I created a whole brand based in Devon where local vineyard farmers could showcase their wineries and brewing skills. Devine is a company which helps smaller vineyard businesses reach out to larger audiences locally by collaborating with them to create new wines under the Devine label, giving 100% credit to the smaller businesses.
The name 'Devine' is a play on words, with the base foundation being Devon, wine and vineyards. Combining these words to create the name is what makes my brand feel authentic, having roots. Additionally, by the actual definition of divine being something that is very pleasing, our brand Devine manages to example this by feeling premium and luxurious for both the local farmers and local consumers. 'Devon and wine create something Devine'.
PROJECT TYPE
University Brief
ROLE
Branding, Packaging, Art Direction
TOOLS
Photoshop, Illustrator